Neither hero nor villain, Warner Bros. Black Adam has landed on Earth and Twitch is rolling out its very first Australian ‘purple carpet’ at the movie premiere in Sydney, on Wednesday 19 October at 4.30PM (AEDT).
In an APAC first, Twitch will be turning the red carpet purple as it streams live from the Black Adam premiere. Fans can tune in and participate in the festivities of the premiere like never before from any location all while they connect with their favourite Twitch creators and join the carpet-side games. Hosted by the zestful /hexsteph on their Twitch channel alongside co-host /reapz, a number of special guests including some of your favourite streamers will be dropping by to say ‘hi’ and brave a series of dares decided by the community through chat!
Gemma Battenbough, Head of Brand Partnership Studio – APAC at Twitch says,
“The Twitch community has always been at the forefront of culture and entertainment, so bringing the premiere closer to fans in this way where they can enjoy a one of a kind interactive and engaging experience with Black Adam, even before the opening credits is a perfect collaboration. Unlock not only the power of the Twitch community but the benefits of interactive livestreaming like this is a first here in Australia. What started as a service to stream the latest games and connect with your favourite streamers, has now opened up to events like the red carpet which can often be siloed off from fans. ”
Want to dare your favourite streamer to dream up the best hero backstory or try out a menacing Black Adam voice? Tune into the Australian premiere of Black Adam via /hexsteph stream on Wednesday at 4:30pm AEDT and jump on chat to have your say. See you there!